The idea of this project was to take an actual company and create a collage ad campaign. The ads are meant to go together in one series like you would see in a magazine or on a billboard, hence the variety in sizes. We were allowed to change the tagline, but were to keep the logo as it was. I chose to change the tagline for Sims to "Be Your Other Self". I stuck with the Sims in general, rather than the Sims 3, although I do like their tagline, PLAY WITH LIF3. Here are the final images of my ads:



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